Why elite coaches matter as much as elite investors

Structured founder development can drive revenue acceleration faster than new headcount

Author

Michael Morgenstern
September 30, 2025

Happy Tuesday Brex Community,

Founders obsess over cap tables, recruiting pipelines, service contracts, and strategic partners. They’ll debate pricing for weeks but often ignore the most asymmetric bet of all. Their own development. The real secret weapon isn’t another AI engineer or a name-brand VC. It’s the executive coaches who’ve scaled companies from Series A through IPO and now shape the next generation of category leaders.

Too many founders confuse coaching with therapy or motivational speaking. We are seeing that elite coaches are former operators who’ve solved the same scaling challenges you’re facing. They transfer that knowledge, help you and your team perform at a higher level, and protect your ability to think clearly under pressure. Founders who invest in structured development will see measurable revenue gains within quarters. The right coach can turn promising operators into inevitable winners. Want introductions to the ones shaping tomorrow’s category leaders? Shoot me an email.

Growing together, Michael Morgenstern 

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Sam Ross and Matt DuVall are the co-founders of Numeral

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